Avenged Sevenfold is teaming up with online entertainment site Machinima to bring fans brand new original content in the form of a six-episode animated series that will tell the fictional story of the Death Bat, the band's longtime trademark and mascot. Directed by Metalocalypse producer Jon Schnepp, the series will air this fall on Machinima's HappyHour channel and will feature music from Avenged Sevenfold's new album, Hail To The King, which is set to arrive on August 27th.
Lead singer M. Shadows revealed that the series will go "hand-in-hand" with a new mobile Avenged Sevenfold game that the band has been developing for 18 months. He explained, "Without revealing too much, I will just say that it is an action-adventure game. It has been written and developed by the band and with our friends in Subscience Studios. It's turning out awesome. We can't wait to show you more when it's ready . . . The game and the series will go hand in hand with each other. We hope you enjoy them both, because I know we have had a great time developing them."